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About SOBA

SOBA 2020

The Star Outstanding Business Awards (SOBA) bestow unparalleled recognition on the exceptional achievements of the nation’s finest SMEs. Advancing in its 11th year to honour local non-public listed organisations that have led the way with excellent business principles, ethics and practices. SOBA winners are testaments of high achievement and serve as a benchmark for others to emulate.

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Star Outstanding Business Awards (SOBA) 2020

Award categories

Businesses are not evaluated based on their sectoral achievements but on excellence attained in the different fundamental areas that are pertinent to every organisation.

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Award Timeline

25 June 2020

SOBA Launch

13 Aug 2020

SOBA Lab
Session 1

25 Aug 2020

SOBA Lab
Session 2

10 Sept 2020

SOBA Lab
Session 3

23 Sept 2020

SOBA LAB Session 4

30 Sept 2020

SOBA LAB Session 5

15 Dec 2020

Submission Deadline

13 & 20
Jan 2021

SOBA Judging

1 - 14 Feb 2021

Public Voting
(Best In Customer Service)

10 March 2021

SOBA
Gala Night

Contact Us

Star Media Group
c/o The Star Events Business Unit,
Menara Star, 15, Jalan 16/11,
46350 Petaling Jaya, Selangor

For enquiries, please email:
soba@thestar.com.my

03-7967 1388 ext 1871 / 1039 / 1104

(Mon - Fri, 9.00am - 5.30pm)

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